Klépierre releases the 10 key points from PwC Strategy& study on shopping centers in Europe

June 24, 2019

PwC Strategy& has conducted for Klépierre a study on "How European malls evolve in a connected world" among 1,890 consumers in 7 European countries, providing information on consumers and retailers expectations and on the success-drivers of these places where to shop, meet and connect.

The results confirm the preponderance of the physical store in the choice of consumers (only 8% practice only online purchases) and in particular Millenials (88% of them plan to increase their store attendance). This trend is confirmed by the brands: for most of them, shopping centers remain their preferred location, as they guarantee a high flow of customers, a range of services and entertainment and better use of space.

Click here to find the 10 key points of the study! 

To secure its communication, contents are certified on the blockchain using Wiztrust

Contact

Back to top